BUAD2033

Students develop skills in communicating in the digital age workplace. In addition to learning fundamentals of communication theory and principles, special attention is given to the business writing process, preparing short workplace messages and digital media, preparing positive, negative and persuasive messages, written and oral reports. Emphasis is also given to prepare students for the job search, application and interview process in the digital-age as students complete professional LinkedIn profiles, business resumes, and mock interviews. Generational communication will be introduced through digital and written understanding.